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USER EXPERIENCE

developing a product that feels as good as it looks

WHY UX?

The unvarnished truth is that your product won’t succeed if your target users don’t like using it. If they can’t quickly figure out how to use your product, becoming frustrated by confusing labels or difficulties finding content or functions, they may give you a bad review, opt out, or be less likely to buy from you in the future. Your sales – and your company’s reputation – will suffer.

Your mobile app, website, or other software must be designed with its users’ needs, abilities, and limitations in mind. It could be the most beautiful, most functional digital product ever created – but if the experience of using it doesn’t feel good to your users, it’s not going to succeed.

WHY DISTILLERY FOR UX DESIGN?

Embedding a robust UX focus in our product development services is another way we help you create a strong foundation for sustainable business success. Distillery’s UX designers work side by side with our software developers and our user interface (UI) designers – as well as with you, the client – to make sure we never lose sight of what’s important to your target users.

Depending on your project’s needs, we draw from user research (e.g., interviews, testing, validation) to design a product that feels good to your customers and adds value to their lives.

WHAT IS UX?

Information architecture pioneer Peter Morville’s UX Honeycomb concept helps to demystify the components of
a meaningful, valuable user experience.

What constitutes a good user experience? To answer this question, information architecture pioneer Peter Morville developed the UX Honeycomb. According to his framework, for a meaningful, valuable user experience, your product must be:

USEFUL
Does your product fulfill a genuine need experienced by your users?
USABLE
Can they use your product to fulfill that need?
DESIRABLE
Does using your product invoke delight, appreciation, passion, or other positive emotions in your users? Do they enjoy their interaction with your product?
VALUABLE
Does your product provide discernible value to your users (e.g., reduce their workload, save money, achieve goals)?
FINDABLE
Can they easily navigate your product’s content to find the information, features, and functionality they seek? Can users find your product (via online searching or other avenues) in order to use it?
ACCESSIBLE
Is your content accessible to all potential users – including those with disabilities?
CREDIBLE
Do your users trust your company/brand sufficiently to want to use (and potentially purchase) your product?
SUPPORTING YOUR SUCCESS

DISTILLERY IS INTERNATIONAL

You need a global perspective to thrive in today’s global marketplace. We're based in Los Angeles, but our reach and experience are global. While our primary market is the USA, we work with companies around the world and in every time zone, from Los Angeles to Miami, London to Dubai. Our international experience enables us to bring a more diverse, globalized point of view to your project.

DISTILLERY IS FLEXIBLE

You could be a solo entrepreneur looking for help with creating a Proof of Concept, a fully funded startup launching your first product, or an enterprise in need of assistance with a new line of business app. Your project could be an office productivity application, a casual game, or an internal business tool. You may be looking to add engineering bandwidth to your own development efforts, or you may require a fully outsourced software development effort. No matter your situation or dream, we've got the flexibility to scale our team and our approach to fit your unique needs.

DISTILLERY IS TECHNICAL

You need a team that can work effectively within your existing technology framework. We're familiar with every major technical stack, from Swift and Objective-C on iOS, to Java on Android, to Node.js, Python, .NET, and PHP on the backend. We'll integrate smoothly with your team, adapt to your working style, and stay in touch with your preferred communication solution, whether that's Slack, Basecamp, JIRA, GitHub, or Asana.

DISTILLERY IS BEAUTIFUL

You not only want a product that works – you want a product that shines. At Distillery, we balance engineering with artistry. Our experienced designers work hand in hand with development to deliver stunning, production-ready assets on schedule and on budget.

DISTILLERY IS ACCOUNTABLE

Your success and satisfaction are the true measure of our success in serving you. We work with you to set expectations and hold ourselves accountable for meeting them. We monitor your satisfaction on several levels throughout the project, enabling ongoing improvement and timely issue identification and resolution.